Video makes it Personal

Primary Graphics can help you create a personal introduction for your website, including writing a script, art directing the shoot and managing the full production process for you. Here is a very simple example which has now been added to our home page. Statistics show that a video can greatly increase enquiries and conversion rates for new business. Don't be shy - if I did it so can you!

Belle and Harris launch new brand image designed by Primary

An emerging talent in the fashion industry, Belle and Harris, design and manufacture accessories that instantly add style and individuality to the simplest of garments. All the brainchild of designer Jacqui Lythgoe, the brand has become recognized throughout the UK by high quality designer outlets who eagerly await each new range that comes out of their studio.

Primary Graphics have worked with them to create a strong brand image which is also now featured on a shared fragrance 'boyfriend' cooling mist, which is being used by clients as a high value gift for loyal customers, thereby building brand awareness even further.

Definitely a brand to watch!

Glastonbureeeeee!

'The best place in the world - I can't wait to come back' that's how my son described it to Kiss FM and that's how we all felt. Not only were we blessed with a heatwave instead of the usual rain, there was a great atmosphere with no violence, few signs of any kind of trouble - just lots of joy and love of music and exhuberant, extrovert fun and good will. Once you have overcome the horrors of the portaloos, it is a back-to-nature, 'let it be' kind of experience, helped by the festival cider and spanning all generations, equally worshiping Snoop Dog, Stevie and other icons with one voice. It was brilliant!

Polish up your presentation

Every now and then a business has the opportunity to present itself to a wider audience with a formal presentation, with projector and screen. Unless you have had a lot of experience and some natural creative flair, this can be daunting! Maybe you have inherited a rather tired Powerpoint presentation, or have put one together yourself? Does it fill you with confidence as the moment approaches?

How much more confident would you feel if you were able to use a slick, polished and entertaining presentation that really got your point across and kept your audience awake, laughing (in the right places), cheering and applauding - and going away with a lasting good impression of you and your business?

Primary Graphics can help you decide on the content, write the script, choose the right imagery, even add a voice-over and specially composed soundtrack. The finished product can be added to your website if appropriate, or emailed to potential customers. It may be part of a pitch for new business or an internal presentation to a sales team.

Whatever the occasion and the audience, make the right impression every time with a professional presentation. Why waste a golden opportunity to showcase your business or motivate your staff? It can be fun too!

2010 digital predictions

‘The basic rules of brand building are just as important for innovators in the digital space as they are for traditional forms of communication. Using new technology won’t itself bring success; digital communications still need to be creative, engaging, and relevant if they are to cut it during the second decade of this century’
Millward Brown Futures Group

So much new technology at our disposal, so many tricks to get people to ‘visit’ us – but when they do…how do we look?....what are we saying?...are we attracting the right people?

Bad design is the same killer it has always been. The same turn-off, the same 1st impression wasted.

Using a good design consultant is as important as using an architect when deciding to build a house – someone to lead the way, someone to create something unique and keep it all on track until the job’s done.

Brand building is just the same – don’t leave it to the builder, or the plumber or the decorator….call Primary Graphics!